Your place to learn all things business & operations

In the entrepreneur world, we hear a lot about long and short-term goals for businesses, but how do we get there? And what do these goals actually look like in practice? 

Everyone has goals for themselves, personal and professional. Business owners, however, have to create business goals in addition to their personal and professional goals. So what are business goals? What do they look like? How do you plan for them as a business owner? 

A lack of efficiency in your business means wasted time, money, and resources that can slow growth and hinder you from reaching your goals. Having a clear plan and a strategic partner in your business lets you rest in the knowledge that you’re heading in the right direction, and you’re not alone.

No matter what stage of business you’re at, it’s always a good idea to take time to analyze and understand your annual business performance throughout the year–and set fresh goals for the upcoming period. 

Promoting sales and offers during the holiday season is tempting for many business owners. We know consumers are looking for deals, and are prepared to spend. But as a service provider, we caution you from falling for the “sales season” trap! We talk about this more in our last blog.  However, whether or not you […]

In this blog, we’ll walk you through what a marketing funnel is, why it can benefit your brand, and how to start creating one.